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Archive for December, 2013

Fashion Gear – A New Trend in Marketing

As competition for consumers in the market increases, more and more companies are turning their focus on using promotional items to create a buzz for their products in the market. This winter many companies have chosen to use Logo jackets to advertise their products and create awareness for their brand in the market.


Logo & Varsity Jackets from Astro Marketing Canada

Customers will be more than happy to get their hands on these trendy and fashionable items that are comfortable. Jackets are prestigious gifts and hence many people whether customers or employees will never miss a chance to get one for themselves. Apparel make good giveaway items and so many people visit trade shows to get complementary items which are trendy and fashionable.

You can easily find a variety of jackets online that affordable and can easily be customized per your requirements. Marketing companies can help you in selecting the most appropriate jacket based on design, style, colour and gender. A perfect jacket would be one that is suitable for both the genders as making gender specific jackets is an expensive task. The style, design and colour you choose are very important, as they closely linked to the latest fashion trends in the market.


Logo Jackets

Another item that is gaining popularity quickly is the Varsity jackets. You may have noticed many high schools and college football or basketball teams with jackets that have the team’s name printed on them. They are a fashion statement on their own and you may have noticed many youngsters, especially boys wearing them even if the external conditions do not need them to do so.

Both varieties of jackets will serve the same purpose but before you make your choice you must consider who your target audience is. The later is more popular among teenagers who always like being noticed in a crowd.